medFEL
10 years of fruits and vegetables in France by medFEL
The international business gathering of the fruit & vegetable sector taking place in France
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Review of previous editions

2017: Potatoes and sweet potatoes were the stars

medFEL 2017

  • Spotlight on potatoes and sweet potatoes
  • 6,362 visitors, a 4% increase over the previous year
  • 250 exhibitors and 120 international buyers recruited by Sud de France Développement
  • More than 5,000 B2B meetings.
  • 14 conferences and harvest forecasts led by internationally renowned experts
  • The organic sector and SIQO (quality and origin identification labels)… satisfied all the visiting professionals
  • Innovation took centre stage at MedFEL 2017 with the very first edition of the Challenge FEL’INNOV by MedFEL. The selected solutions were classified into two categories:
  • 1/Smart farming from the field and throughout the logistics chain - The winner: Agrishare for its WeFarmUp solution (based in the Haute-Garonne region)
  • 2/Biocontrol and sustainable crop protection - The winner: Nimaplants for its Aphid Protect solution (based in the Gard region) - The Public’s Favourite: Portuguese company Asfert Global for its Kiplant Immass solution.

2016: Salad is the star

medFEL 2016

  • Salad is the star: over 29 salad professionals, two conferences specially dedicated to the product and a dedicated pavilion.
  • 6122 visitors (i.e. an extra 5% when compared to the visitors in 2014)
  • medFEL's hallmark: B2B meetings organised between producers and buyers from 54 countries were one again a resounding success
  • The organic sector is increasingly represented with 49 companies
  • 246 exhibitors with over 30 transport and logistics companies and over 42 technical service providers
  • Over 100 VIP international buyers from all four corners of the globe, including Algeria, Germany, Saudi Arabia, Austria, Bahrain, Belgium, Brazil, Canada, Colombia, the UAE, Spain, Israel, Italy, Kuwait, Netherlands, Portugal, Qatar, Sweden and the Czech Republic
  • 13 conferences and harvest forecasts led by internationally renowned experts

2015: The Apple is the star

medFEL 2015

  • The Apple is the star of our yellow edition: over 42 apple professionals, two conferences specially dedicated to the product and a pavilion presenting every imported and exported apple variety.
  • 5855 visitors (i.e. an extra 10% when compared to the 5315 visitors in 2014)
  • 1615 foreign visitors (i.e. 27.5%)
  • 5632 B2B meetings organised between producers and buyers (i.e. an extra 29% compared to the 4538 meetings in 2014)
  • Creation and successful launch of the MedFEL Tech gathering more than 50 companies specialising in packaging, graders, fertilisers, seedlings, machines, water treatment, etc.
  • 240 fresh fruit and vegetable producers, transporters and logistics companies from the Mediterranean
  • An increasingly represented organic trade (35 companies)
  • 148 VIP international buyers from around the world including India, Vietnam, Peru, Kenya, the Ivory Coast, Senegal, Tunisia, Bahrain, Dubai, Russia, Germany, Sweden, Denmark, Spain and Portugal
  • 10 conferences and harvest forecasts led by internationally renowned experts

2014: a spotlight on melons and watermelons

medFEL 2014

  • 5,315 visitor tickets (+10% vs 4,894 in 2013)
  • 241 fresh fruit & vegetable producers, carriers and logistics specialists from the Mediterranean countries
  • More than 4,000 B-to-B meetings organised
  • 107 international VIP buyers from 35 countries worldwide
  • 10 debates and crop forecasts led by internationally-renowned experts
  • 2 new countries of exhibitor: Portugal and Greece

2013: featuring Egypt and Fruit Citrus

medFEL 2013

  • 4,894 visitor tickets, (4,321 in 2012))
  • 225 fresh fruit & vegetable producers, carriers and logistics specialists from the Mediterranean countries
  • 3,840 B-to-B meetings organised
  • 141 international VIP buyers from 40 countries worldwide
  • 13 debates and crop forecasts led by internationally-renowned experts
  • 1 contest for the best promotional work by an exhibitor : 2 laureates ORIGINE CEVENNES and ILIP

2012: Success of the RED edition

medFEL 2012

  • 4,321 visitor tickets, up 18% on 2011 (3,669)
  • 214 fresh fruit & vegetable producers, carriers and logistics specialists from the Mediterranean countries
  • 3,418 B-to-B meetings organised (compared to 2,964 in 2011, up 15%)
  • 130 international VIP buyers from 36 countries worldwide, including from the southern hemisphere (Argentina, Brazil and Uruguay), who were seeking to dovetail their schedules with those of the northern hemisphere
  • 16 debates and crop forecasts led by internationally-renowned experts
  • 1 contest for the best promotional work by an exhibitor

2011: edition acclaimed by the profession

medFEL 2011

  • 3,700 visitors
  • 27% from abroad (38 countries represented)
  • Presence of numerous European delegations of major buyers and importers
  • 83% of visitors staed that Medfel met their expectations
  • 228 exhibitors
  • 34% from abroad
  • 82% of 2011 exhibitors are planning to take part again in 2012
  • Exhibitors praised the quality of both visitors and pre-scheduled meetings

2010: More than 2000 business meetings

medFEL 2010

Medfel, the Euro-Mediterranean fruit and vegetable international business trade fair, which took place in Perpignan on 4th, 5th and 6th May 2010, lived up to expectations and really sealed the deal. Despite the impressive storm on the 1st day, Medfel succeeded in attracting suppliers from throughout the Mediterranean (France, Spain, Italy, Greece, Morocco, Tunisia, Algeria, Egypt etc) to Perpignan, together with buyers from throughout Europe, the Near and Middle East and the North African countries. In total, visitor numbers recorded for this 2nd Medfel event were 3340 (3231 in 2009), with greater foreign participation, this year accounting for 27% of visitor numbers compared to 21% in 2009. When the event closed, all the participants testified to their great satisfaction and stressed the quality of the commercial exchanges, the professionalism of the visitors and the internationalisation of the trade fair.

 

General Commissioner:

Adhesion Group
35/37 rue des Abondances
92513 Boulogne Cedex - France
Tel: +33 (0)1 41 86 49 52
Fax: +33 (0)1 46 04 57 61
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Press contacts:

Adhesion Group - Catherine Bourguignon
Tel: +33 (0)1 41 86 41 27
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Sud de France Dévelopement - Laurent Panayoty
Tel: +33 (0)4 99 64 29 30
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Sud de France Développement - Jérôme Bouchindhomme
Tel: +33 (0)4 99 64 29 36
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Contact in region:

Sud de France Développement - Chantal Passat
3840 Avenue Georges Frêche
34470 Perols
CS 10012 - 34477 Perols cedex
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